Easypromos blog: interactive marketing, promotions, giveaways & contests

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Digital Marketing

2024-07-18
5 minute read

Tourism Marketing Examples

2024-07-18
Sílvia Martí

Tourism marketing has changed a great deal over the last few years. Among these changes we have seen a trend towards deseasonalization and diversification of supply, with the aim of increasing demand. To meet this challenge, online promotions play an…

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Interviews

2023-05-08
3 minute read

Dan Scholz, director of Digital Marketing for YouGov

2023-05-08
Sílvia Martí

As Director of Digital Marketing for YouGov, a global market research firm with an online panel of over 3 million active respondents, Dan Scholz is responsible for leading both lead acquisition and user recruitment via digital, email and social media…

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strategies for retail and shopping malls marketing

Ideas for your website

2025-04-04
6 minute read

5 Ideas and Strategies for Retail and Shopping Malls Marketing

2025-04-04
Corinna Keefe

Digital marketing has become essential for retail, malls, shopping centres, and commercial centres. But what's the best way to generate leads, boost brand visibility and increase sales online? Read on for free ideas and resources to reward customers, increase ROI,…

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Promotion examples

2024-09-13
7 minute read

How to Promote a Clothing Brand on Social Media

2024-09-13
Corinna Keefe

Shopping is social. Style is social. In fact, for fashion and retail brands, success is social. Here's how to promote a fashion collection with online promotion and use your customers' social media habits to your advantage.

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Success cases

2023-05-08
3 minute read

How to Create an Online Campaign with a Promotion Group

2023-05-08
Sílvia Martí

NAF NAF Spain carried out an online campaign that had a huge impact on their fans. The theme was cinema and they took advantage of the premiere of 50 Shades of Grey and the Oscars to generate excitement around the…

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Business news

2023-10-26
1 minute read

How Users Share Online Contests They Participate in – Infographic

2023-10-26
Sílvia Martí

Users who participate in online sweepstakes and contests are proactive when it comes to sharing the promotions with their contacts and friends across the social networks. According to data extracted from more than 200 Premium promotions, in which over 140,000…

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2023-05-08
5 minute read

Event promotion apps to find and engage your audience

2023-05-08
Corinna Keefe

Conferences, expos, trade shows, team building, work training, masterclasses, workshops, speaking engagements... They all face the same challenge: How do you get people in the room? And how do you engage their attention once they're there?

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Interviews

2023-05-08
4 minute read

David Martinez Calduch, consultant and lecturer in Social Media

2023-05-08
Carles Bonfill

David Martinez Calduch is a Social Selling consultant in Soluciona Facil, Keynote Speaker, B2B LinkedIn Sales and Digital Strategy. He has 25 years of experience in ICT (Information and Communication Technologies), and he is a lecturer and trainer with over…

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Success cases

2024-11-26
2 minute read

How to Present a Loyalty Program to Clients by Way of a Refer-a-Friend Promotion

2024-11-26
Carles Bonfill

Case study of the company MAPFRE, which organized a promotion across the social networks with the aim of publicizing a loyalty campaign aimed at clients. To achieve a high level of diffusion of the campaign, a recruiting system was used…

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Campaigns

2025-02-04
4 minute read

How to Create an Online Costume Contest

2025-02-04
Corinna Keefe

Carnival, Halloween, Christmas... There are celebrations where both young and old enjoy dressing up as their favorite characters. Take advantage of this and encourage your followers and customers to share their photos and videos by participating in a costume contest…

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Campaigns

2025-02-12
3 minute read

Create an Oscar Predictions App for Your Brand

2025-02-12
César Rodríguez

This year, the Oscars will be celebrated on the 2nd of March. This is one of the most exciting, glamorous and highly anticipated nights of the year. How can you tap into the public’s enthusiasm for the event? How about…

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Business news

2024-10-03
3 minute read

Promote your Giveaways and Contests on Whatsapp, Telegram, and Line

2024-10-03
Carles Bonfill

Whatsapp, Telegram and Line, the reference instant messaging apps, have become the preferred means of communication for millions of users worldwide. Whatsapp is one of the most popular, with over 600 million users. Its immediacy, ease of use and compatibility…

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Success cases

2023-05-08
3 minute read

How to Give Away Promotional Codes for Customer Loyalty

2023-05-08
Brian McNeil-Smith

This is a success case that reveals how an online campaign generated new customers at the same time as rewarding existing customers. Through customer loyalty rewards this brand demonstrates how they created ambassadors to help spread the promotion including their…

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