Do your customers and followers celebrate May Day? We take a look at the history of this charming festival - plus tips and templates for a May Day marketing campaign.
Learn a helpful use of the Quiz app. This success case brand hosted a Quiz on its website to offer an indication of the best products for each customer. Learn how the Quiz worked and its strengths as a marketing…
In our latest Easypromos case study for book marketing, we look at how Boolino added almost 12,000 users to their database and increased their reach online. The subscription service for young readers harnessed the power of word-of-mouth marketing to create…
The wine industry might be 8000 years old, but it's never too old to innovate. Now many wine producers are diversifying, with tasting sessions, gastronomy, and luxury tourism. In this article, we'll examine how to promote wine and wine tourism…
Studies about social media in Spain have found that one in four survey respondents follow brands and participate frequently in contests. In addition, users say that one of the reasons they follow a brand on social media is because they want…
We’ve already mentioned that the cornerstones of an Inbound Marketing strategy are: attracting traffic to your website, converting them into contacts, nurturing the contacts and impacting on them with appropriate content and actions until they become your customers. Your long-term…
Do you want to organize a Facebook Timeline contest to energize your fanpage but you get stuck with a lot of questions? Check these 12 Frequently Asked Questions about this type of promotion, then try this type of sweepstakes for…
More and more brands are using graphics as a way of differentiating themselves from the competition. Employing original images in campaigns helps brands to be remembered by users. Brands also know that attractive images are more appealing and more likely…
PRESS NOTE – TORONTO, BARCELONA – FEBRUARY 10, 2017 Today, Easypromos, a global leader in digital promotions, announced the results of a six-month study of Facebook promotions which found that…
Videos were by far the most popular type of marketing content in 2016 and it will most likely be the source of much talk in 2017 as well. Facebook Live, Snapchat, Instagram Stories, all with unstoppable growth in the amounts…
A photo contest is a great way to engage your target audience and collect user-generated content that can later be used in offline actions. And with the multi-lingual tool you can reach users in different languages at the same time and…
Contests, giveaways, and online promotions are powerful marketing tools that allow organizing brands to promote their products or services. Furthermore, a well-organized, well-executed contest achieves greater brand awareness and exposure, increases web traffic, and boosts followers and user interaction. However,…
Does your brand work with kids or families? Then get them involved with fun craft activities and online giveaways! Children love to draw and color - and they love prizes and presents, too. Here's how to run an easy, creative…
Toronto, Barcelona, January 6, 2017 –Today, Easypromos, a global leader in digital promotions, announced its Forecast for Trends Shaping Digital promotions in 2017. According to the company, 2016 demonstrated an increasingly intensifying digital promotions environment as businesses, agencies and brands…
In Italy, contests and sweepstakes are subject to complex regulations. And you must respect the regulations if you wish to avoid the severe penalties under Italian law. Sonia Travaglini from Promosfera, a specialist Italian agency which organizes contests and sweepstakes,…