Easypromos blog: interactive marketing, promotions, giveaways & contests

Success cases

2025-01-13
3 minute read

How Event Organizers Launched Online Awards for Community Members

2025-01-13
Kamila Palka

Organizing an online voting contest is quite a challenging task, especially when there are different categories and candidates. Is it possible to manage such a contest and make sure the participants don’t follow bad practices to obtain more votes? Today…

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2023-01-18
5 minute read

How to Target Story Ads for Instagram Giveaways

2023-01-18
Corinna Keefe

Today, 33% of the most viewed Instagram Stories belong to brands. Stand out and make the most of your Instagram giveaways' potential with these tips.

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Success cases

2024-07-12
5 minute read

How One Agency is Transforming Marketing with an Innovative Approach to Promotions

2024-07-12
Sílvia Martí

RAVEN5 is the first marketing agency in the world to offer a dedicated, full-service approach to social media promotions. We sat down with Michael Bickerton, the principal of RAVEN5, to find out how they're shaking up the world of digital…

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Success cases

2025-02-05
3 minute read

How a Footwear Brand Generated 130.000 Leads with a Branded Game

2025-02-05
Kamila Palka

The footwear brand Flexi looked for a way to convert anonymous website visitors into leads. The Easypromos mini-games combined with attractive prizes turned out to be the perfect solution for the Flexi e-commerce. Learn more about the marketing campaign that…

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2023-01-30
7 minute read

Customer Retention and Loyalty: Do It with Games and Promotions

2023-01-30
Kamila Palka

Easypromos is an effective tool for expanding the database of any business, and for that reason, many brands are already using our innovative applications. However, it doesn’t change the fact that each company should have a solid user or customer…

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2023-01-19
3 minute read

Best practices for Facebook and Instagram Giveaways

2023-01-19
Kamila Palka

Over the last years, many brands have been adapting to significant changes that have emerged with new technologies, such as the increase of e-commerce, private communities in mobile apps, contactless payments, and new loyalty schemes. We have watched the majority…

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Business news

2023-06-30
3 minute read

Social Media Marketing Leader Easypromos Becomes Mailchimp® Integration Partner

2023-06-30
Easypromos team

Easypromos, an international leader in promotional campaigns, announces a new Mailchimp® integration. The integration allows Easypromos clients to sync the participants in any of their promotions with a subscriber list on Mailchimp. The integration with Mailchimp is designed to automate…

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2024-07-12
6 minute read

4 Brand Positioning Ideas to Implement into your Marketing Plan

2024-07-12
Kamila Palka

So we’ve set up your brand, launched new products, established your social media accounts, and even identified your target audience. Well done! What’s your next step? How can you make sure your brand doesn’t get lost in the crowd? How…

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Data collection promotions

2024-04-22
7 minute read

User Registration in Online Promotions: All You Need to Know

2024-04-22
Kamila Palka

Launching a new promotion means deciding whether you want the participants to register. Once you have that clear you'll have to decide whether the registration process will take place before or after the participation. In this blog post, we take…

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2025-02-05
8 minute read

5 Steps to Better Lead Collection and Data Marketing

2025-02-05
Corinna Keefe

What's the secret to a strong brand in 2020? Strong relationships with your customers. Modern consumers buy from brands which they feel share their values, anticipate their needs, and care about their experience. If that sounds like a tall order,…

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2023-01-30
4 minute read

Gamification For Marketers: What It Means and How to Use it

2023-01-30
Corinna Keefe

What does the perfect marketing campaign look like? The answer is different for every person, brand, place and time. But right now in 2020, we can make some broad statements about what a great marketing campaign includes.

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Branding promotions

2024-10-03
4 minute read

5 Engaging Ideas For a Branded Memory Game

2024-10-03
Corinna Keefe

Brands are starting to embrace interactive content with enthusiasm. Social media, mobile apps and ads are full of branded games which get customers' attention and raise brand awareness. Here's how to use branded games in your marketing strategy - with…

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