Discover the personality quiz-builder features

Teresa Trejo
Teresa Trejo
The personality test is a valuable tool for engaging audiences, offering a personalized experience that explores users’ preferences, building trust and connection with the brand. By delivering tailored results, users feel understood, which boosts brand loyalty and encourages sharing. A personality quiz-builder is essential for creating these experiences, providing customizable questions, advanced logic, and real-time data collection, making it adaptable to various marketing goals. Integration with marketing automation tools allows seamless data collection and follow-up, enhancing user experience and targeted marketing strategies' effectiveness.

Here we bring you the best features of a personality quiz-builder:

The personality test is a valuable tool for engaging audiences, offering a personalized experience that explores users’ preferences, building trust and connection with the brand. By delivering tailored results, users feel understood, which boosts brand loyalty and encourages sharing. A personality quiz-builder is essential for creating these experiences, providing customizable questions, advanced logic, and real-time…


Complete your quiz with a reward to be more attractive

The prize is the key to calling the user’s attention! So, think about your target and gift them something they will like. You can draw a prize between all the test participants, send personalized content via email like discount codes, or only give them an answer according to their answers. Even though the test motivates, asking someone else about themselves and making them choose between different options is a great reward, the main hook of a promotion is always the gift or prize the user can get.

Check out in the next example how an entertainment park uses a personality quiz maker and gives away a trip to Enchant? to enhance participation.

reward your customers when creating your personality quiz-builder


Decide and set up all the questions of your personality test

To set up your quiz start by defining your goals, then use customizable question types like multiple-choice or image selections to create engaging, personalized questions. Incorporate advanced logic flows to tailor the user experience based on their responses. Real-time data collection allows you to gather valuable insights for targeted marketing and follow-ups. Our personality quiz builder is a great tool because it streamlines the process, offering easy customization, seamless integration with marketing tools, and the ability to deliver personalized, data-driven results that boost user engagement and brand loyalty.

In the next example, you can check a type of question based on closed answers. Users only need to click an option to answer.

set up questions with our personality quiz maker


Use images and videos in your questions

To create a personality quiz using our builder with photos and videos, follow these steps:

1. Start by choosing a template that supports multimedia elements like images and videos. Our personality quiz-builder offers customizable templates, making it easy to integrate visual content.

2. Set up your questions by selecting “Image” or “Video” options for each question. For example, you can ask users to choose between different lifestyle images or short videos that follow their personality traits.

3. Upload photos or videos for each question. You can either upload your media or select from a stock library, allowing users to respond based on visual information rather than just text.

4. Use logic branching to customize follow-up questions based on the user’s selection. For example, if they choose an adventure image, the next question can ask about their favorite type of outdoor activities.

5. Collect real-time data from user interactions with the photos and videos. This helps you segment users based on their visual preferences and allows for more personalized outcomes.

By using multimedia elements in your quiz, you create a more interactive experience that resonates with visual learners and enhances overall engagement.

For example, this next image shows how you can combine various images and text for answers!

upload photos and videos to your personalized quiz


Different types of answers

Our personality quiz builder offers a variety of answer types, including multiple-choice, image selections, etc, which enhances user engagement by catering to different preferences and learning styles. This interactive approach encourages deeper participation, increases completion rates, and provides rich data insights for better audience segmentation and targeted marketing. Additionally, the unique formats create a fun and visually appealing experience, making the quiz more enjoyable and shareable among users.

plan your different types of answers for your personality quiz


Only clicks to answer

We simplify it for you. Simplifying the quiz experience to allow users to answer with just a few clicks significantly enhances engagement and accessibility. This reduces barriers to participation, making it easy for users to interact with the quiz without feeling tired of it. Quick, click-based answers are brought to users’ attention. Additionally, the simplicity of clicking makes the quiz feel more like a game than a chore, increasing enjoyment and connecting the user with your marketing promotions. Overall, this efficiency that we offer creates a seamless experience that keeps users engaged and invested in the outcomes.

You can also use the final messages to propose the product of your brand that best fits according to the responses of each user. Consult the Chocolates Lacasa success story here and learn how a test was used to propose brand products in the final messages.

Do you want to see an example of a Valentine’s Day multiple-choice questionnaire? Enter this article and learn step by step how the test was created.

only clicks to answer it is easier with our personality quiz-builder


Email platform to connect directly with your participants

To connect directly with your participants using our personality quiz-builder, our platform enables automated follow-up emails based on quiz results, easy audience segmentation for tailored content, and customizable templates for branded messaging. You can track engagement metrics and refine your strategies, funding lasting relationships with your audience.

email platform to connect with customers with our app connected with your quiz builder

With the promotion’s email platform, you can create and automate the sending of emails to participants with personalized information according to their test results, age, gender, etc. Pre-write the email using “smart tags” that will be replaced by the information of each participant when it is sent.


Tool to share the test results

Take the opportunity to get even more out of the quiz you have prepared. If a participant liked the experience, they would want to share the final message with their friends. Now you can allow the participant to spread the image and text of their test result on social networks. This way you can create engagement with the participants since you allow them to easily share the content they liked and, on the other hand, you get the same participants to make your promotion go viral and recommend it.

easy for customers to post on social media


Don’t forget to ask for the user’s data

Every participant leaves data to be able to participate in one of your promotions. In this way, that participant can be part of your database. So, ask for the data that you consider necessary for this but try to ensure that it is not more than is strictly necessary. However, you can recollect this data and then use it for other promotions of your brand. 

User data collection in promotions


Wide design toolset to customize the look and feel of your personality quiz

With our tool, you can customize the quiz to identify with your brand by modifying the aesthetic parameters of the main sections of your promotion. Easily upload the images that will illustrate the test and choose the color you want for the buttons and the different sections. Previewing how it will look is easy from the promotion management interface.

Toolset to customize the look of your quizzes

Did you like the tips for creating a multiple-choice questionnaire? Are you decided and want to get started? Enter our control panel now and start configuring your quiz.